Health data that stays yours.
Privacy-first health data ownership, built with NOWATCH. Sensor data goes to the wearer's own phone, and nobody else can read it unless the wearer shares it.
Tim Manschot
CEO, NOWATCH
Challenge
Consumers looking into health tracking face a difficult question: How much can I trust this company to keep my personal data private and secure?
Solution
Data is only accessible to the user. No one else can access it, not even NOWATCH or mintBlue.
Impact
- ZeroThird-party data access
- The userOwns the data
- GDPRCompliant by design
Addressing Consumer Scepticism
Consumers looking into health tracking face a difficult question: How much can I trust this company to keep my personal data private and secure?
- Risk of breaches or sharing of data with unknown third parties
- Data sharing policies changing over time without user consent
- Health data potentially being used to determine insurance rates
- No way for users to own their own health data
The Vision
“Give users full ownership and control over their health data generated by NOWATCH products.”
True Ownership of Personal Health Data
Privacy by Default
Data is only accessible to the user. No one else can access it, not even NOWATCH or mintBlue.
User-Controlled Access
Because users own their data, they decide what to share, if anything, and with whom.
Client-Side Encryption
Encryption keeps user data unreadable to anyone without the key, even in the event of a platform breach.
Long-term Trust
Logged user data is tamper-evident, so it stays reliable whatever happens to the company.
Resetting the Relationship with Technology
“We want to reset your relationship with technology so that it works for you subtly, securely and with complete privacy. Data collected from the sensors are sent to your phone, where it's permanently stored. We cannot access your data unless you agree to share it.”
Tim Manschot
CEO, NOWATCH
Setting the Foundation for Future Innovation
The same design opens the way to more: long-term tracking independent of the current wearable, the possibility for users to monetise their data by sharing it with authenticated research institutions, and trust in the quality of data for both users and anyone they choose to share it with.
Give Your Users True Data Ownership
Discover how trust-amplifying technology can power your data management.